Course Content
Introduction to agribusiness management- definition, Scope and importance; concept of business management
Basic concept and definitions of firms, plant, industry and their interrelationships with respect to agricultural production
Agribusiness environment, management systems, and managerial decisions
Cooperatives- concept, definitions, role, organization, structure, cooperative law and bylaws, developing agriculture cooperatives, cooperative marketing, cooperative farming
Learn agribusiness management, marketing and cooperatives with Braimy- B.Sc Agriculture
About Lesson

– Organizational behavior is the study of both group and individual performance and activity within an organization.

– It is the systematic study and application of knowledge about how individuals and groups act within the organizations where they work.

– This area of study examines human behavior in a work environment and determines its

impact on job structure, performance, communication, motivation, leadership, etc.

Organization Behavior is based on a few fundamental concepts which revolve around the nature of people and organizations.

a) Individual Differences.

b) Perception.

c) A whole Person.

d) Motivated Behavior.

e) The desire for Involvement.

f) The value of the Person.

g) Human Dignity.

h) Organizations are Social System.

I) Mutuality of Interest.

j) Holistic Concept.


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