1. PRODUCERS: The farmers who grow chicken and eggs for sale. The market system may include small, medium and large-scale producers.
2. BUYERS: In many market systems, the product will change hands before reaching the consumer. The poultry market system will likely have intermediaries who buy and sell before the chickens and eggs reach consumers.
3. CONSUMERS: The people who eat the chickens and eggs after buying them from a retailer or restaurant.